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Cocktails & Mixology

How to Make Your Cocktails Look Pretty

What makes a good cocktail? Sure, the taste and using the best quality ingredients, but a great cocktail is more than just a great tasting drink. That’s right, a great…

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Go to Aquafaba – What Is it and How Is it Used to Make Cocktails?
Cocktails & Mixology

Aquafaba – What Is it and How Is it Used to Make Cocktails?

If you’re new to the world of cocktails, you might have come across a strange word – ‘aquafaba’ – when exploring cocktail recipes. Hmmm, aquafaba.  So, what exactly is it?  …

Oct 23, 2024

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Go to ABSOLUT® CHAMPIONS INCLUSIVITY AND FRIENDSHIP BY BRINGING PEOPLE TOGETHER OVER COCKTAILS FOR UNIVERSAL PICTURES’ NEW CINEMATIC EVENT, WICKED
Culture & Creativity

ABSOLUT® CHAMPIONS INCLUSIVITY AND FRIENDSHIP BY BRINGING PEOPLE TOGETHER OVER COCKTAILS FOR UNIVERSAL PICTURES’ NEW CINEMATIC EVENT, WICKED

Absolut halos the Pernod Ricard portfolio as the official spirits partner of WICKED with themed offerings and experiences Universal Pictures’ WICKED arrives in theaters November 22, 2024 As the official spirits partner of Universal…

Oct 18, 2024

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Go to WATCH: Rico Shows You How to Make The Boulevardier  
Cocktails & Mixology

WATCH: Rico Shows You How to Make The Boulevardier  

The Boulevarider. A long-forgotten drink originating from the hustle and bustle of 1920s Paris.   Almost forgotten for 80 years, it’s a smooth, bittersweet and oh-so-elegant drink. In the words of…

Oct 15, 2024

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Go to Celebrate International Coffee Day with These 3 Delicious Coffee Cocktails
Cocktails & Mixology

Celebrate International Coffee Day with These 3 Delicious Coffee Cocktails

On 29 September, coffee lovers around the world unite to celebrate International Coffee Day, a day dedicated to honoring the beloved beverage in all its forms. There’s nothing quite like…

Sep 29, 2024

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Go to ABSOLUT® LAUNCHES LIMITED-EDITION ANDY WARHOL BOTTLE CELEBRATING REDISCOVERED BLUE PAINTING
Vodka & Spirits

ABSOLUT® LAUNCHES LIMITED-EDITION ANDY WARHOL BOTTLE CELEBRATING REDISCOVERED BLUE PAINTING

Inspired by the rediscovery of Warhol’s Absolut Blue painting, Absolut is launching a limited-edition bottle in collaboration with The Andy Warhol Foundation for the Visual Arts. This new bottle builds…

Sep 26, 2024

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Go to Top 6 Most Popular Cocktails
Cocktails & Mixology

Top 6 Most Popular Cocktails

So, you’ve got some friends coming over this afternoon and you want to impress them with couple of different cocktails but you're not sure where to start. Don’t worry –…

Sep 24, 2024

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Go to Absolut x Tomorrowland – The Importance of Connection and Togetherness
Culture & Creativity

Absolut x Tomorrowland – The Importance of Connection and Togetherness

Last summer, more than 400,000 individuals from 200 countries gathered in Belgium to celebrate Tomorrowland's iconic 20-year anniversary edition. Over two weekends, attendees were treated to breathtaking performances by more…

Sep 18, 2024

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Go to Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture
Culture & Creativity

Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture

Our Cities series exemplifies Absolut’s rich tradition of collaboration.   Each limited-edition bottle release in the Cities series is a testament to our commitment to capturing and celebrating the essence of…

Aug 28, 2024

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Go to Good Times Made Better: Innovations in Sustainable Packaging
Sustainability

Good Times Made Better: Innovations in Sustainable Packaging

At Absolut, we’re continually looking at ways to reduce our impact on the planet. We’re a spirits brand, but we’re also a social brand. The fact is that being more…

Aug 9, 2024

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EDITOR’S CHOICE

absolut-vodka-bottle-line Vodka & Spirits

Vodka's History: A Toast to a Spirited Journey Across Time

Take a sip of knowledge and discover the fascinating history behind one of the world’s most beloved spirits—vodka.  Vodka, the beloved clear spirit, boasts a captivating and storied past that…

Feb 18, 2024

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hero-banner-absolut-espresso-martini_16x7 Cocktails & Mixology

Caffeine Meets Cocktails: Tracing the Espresso Martini's History

Discover how a blend of coffee and spirits grew to become an iconic staple in bars worldwide. The Espresso Martini is a drink woven with intrigue and innovation, starting from…

Feb 26, 2024

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Lime Grapefruit Original Mandarin and Citron Vodka ABSOLUT Lifestyle 2021 RVB 16×9 HR 750mL COSMO 2 Vodka & Spirits

5 FACTS ABOUT VODKA YOU WOULD NEVER BELIEVE

Vodka is the most used spirit for cocktails — largely due to its neutral flavor, or a flavor enhancer, as we like to call it. Vodka is usually made from…

Dec 1, 2023

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