Absolut News Blog
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The History of the Espresso Martini
Few cocktails are as famous and beloved as the Espresso Martini. So loved is this cocktail that it even has a special day set aside for its celebration. That’s right, every…
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5 Cocktails to Make with Absolut Wild Berri
You've got a bottle of Absolut Wild Berri. The only question worth asking now is what to make with it Absolut Wild Berri is our berry-flavored vodka — sweet blackberries…
Nov 11, 2026
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Absolut Vodka: How Our 1980s Ads Won Over America
New York, 1981. Flip through any magazine back then and the liquor ads all blurred together: glossy people at glossy parties holding glossy glasses. Absolut had crossed the Atlantic in…
Nov 4, 2026
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National Harvey Wallbanger Day: How to Make the Classic Cocktail
The Harvey Wallbanger – a classic three-ingredient vodka cocktail – has outlasted disco, shoulder pads and most of the drinks it was invented alongside. On November 8 every year, here…
Oct 30, 2026
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How We Filmed the ABSOLUT® TABASCO™ Volcano Ad
To make the ad for ABSOLUT® TABASCO™, we traveled to a real volcanic formation in southern Iceland and spent hours watching how lava behaves. We then built a model of…
Oct 28, 2026
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5 Drinks to Make at Home with Absolut Watermelon
A last-minute get-together or one you’ve had on the calendar for weeks — either way, Absolut Watermelon has you covered: from a spritz to a martini. And everything in between….
Oct 20, 2026
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3 Halloween Bloody Mary Recipes and Two Bloody Mary Shots
Halloween and the Bloody Mary were made for each other. This year, we’re giving you three ways to make one, each with a different Absolut Vodka, plus two Bloody Mary…
Oct 12, 2026
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National Vodka Day: Our 5 Most Popular Vodka Cocktails of 2026
National Vodka Day is celebrated in the U.S. every year on 6 October, which makes it the perfect excuse to take a look our vodka cocktails that Americans have been…
Oct 1, 2026
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National Punch Day: How to Make a Punch with Absolut Mandrin
Happy National Punch Day! Punch has long been a communal drink, built for crowds, parties and conversation — poured into a bowl, set in the middle of the table, and…
Sep 19, 2026
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ABSOLUT® TABASCO™ Vodka Sour Recipe: How to Make It at Home
The ABSOLUT® TABASCO™ Vodka Sour is a spicy twist on a classic Sour. Made with ABSOLUT® TABASCO™ – our chili pepper flavored vodka – together with fresh lemon juice, simple…
Sep 8, 2026
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EDITOR’S CHOICE
Vodka's History: A Toast to a Spirited Journey Across Time
Feb 18, 2024
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ABSOLUT RETURNS TO MIX UP ELECTRIFYING COCKTAILS AS OFFICIAL PARTNER OF WICKED: FOR GOOD WITH LIMITED-EDITION SEQUINED BOTTLE
Oct 7, 2025
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5 Cocktails To Make with ABSOLUT® TABASCO™
Aug 26, 2026
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