Absolut News Blog
Absolut wins Vodka Producer of the Year: Being Different is Rewarding
We’re thrilled to share that Absolut has been awarded the IWSC 2024 Vodka Producer Trophy. We see this award as not only a recognition of our quality and craftsmanship but…
Dec 10, 2024
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ABSOLUT AND KAHLÚA PARTNER WITH SABRINA CARPENTER TO BRING FANS THE SHORT N’ SWEET ESPRESSO MARTINI THIS HOLIDAY SEASON
As the official spirits sponsor of Sabrina Carpenter’s Short n’ Sweet US Tour, Absolut and Kahlúa are releasing a limited-edition kit to enjoy the signature cocktail of her show at…
Nov 14, 2024
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ABSOLUT® VOTED #1 SPIRIT IN TIME’S WORLD’S BEST BRANDS 2024
Absolut was announced as the #1 spirits brand in TIME World's Best Brands of 2024 – TIME’s inaugural list released in partnership with Statista this year, a leading provider of…
Oct 30, 2024
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ABSOLUT® CHAMPIONS INCLUSIVITY AND FRIENDSHIP BY BRINGING PEOPLE TOGETHER OVER COCKTAILS FOR UNIVERSAL PICTURES’ NEW CINEMATIC EVENT, WICKED
Absolut halos the Pernod Ricard portfolio as the official spirits partner of WICKED with themed offerings and experiences Universal Pictures’ WICKED arrives in theaters November 22, 2024 As the official spirits partner of Universal…
Oct 18, 2024
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Absolut x Tomorrowland – The Importance of Connection and Togetherness
Last summer, more than 400,000 individuals from 200 countries gathered in Belgium to celebrate Tomorrowland's iconic 20-year anniversary edition. Over two weekends, attendees were treated to breathtaking performances by more…
Sep 18, 2024
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Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture
Our Cities series exemplifies Absolut’s rich tradition of collaboration. Each limited-edition bottle release in the Cities series is a testament to our commitment to capturing and celebrating the essence of…
Aug 28, 2024
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Breaking the bias: Absolut takes on challenging stereotypes in fashion
For a long time, the beauty standards in the Fashion industry have been narrow, and even though there’s been a tremendous progress in the fashion industry, deep-seated human biases have…
May 1, 2024
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