Absolut News Blog
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The History of the Espresso Martini
Few cocktails are as famous and beloved as the Espresso Martini. So loved is this cocktail that it even has a special day set aside for its celebration. That’s right, every…
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Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture
Our Cities series exemplifies Absolut’s rich tradition of collaboration. Each limited-edition bottle release in the Cities series is a testament to our commitment to capturing and celebrating the essence of…
Aug 28, 2024
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Good Times Made Better: Innovations in Sustainable Packaging
At Absolut, we’re continually looking at ways to reduce our impact on the planet. We’re a spirits brand, but we’re also a social brand. The fact is that being more…
Aug 9, 2024
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Absolut London: A Toast to One of the World's Most Diverse and Dynamic Cities
Absolut’s limited-edition Cities series is a prime example of our long-standing tradition of collaboration, rooted deeply in our brand's essence. In the form of limited-edition vodka bottle releases, the Cities…
Aug 4, 2024
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How to Make Amazing Cocktails with Only Three Ingredients
Ever wondered what it takes to craft a great cocktail? Contrary to what many people think, it doesn’t require years of bartending experience or even a well-stocked fridge. With a…
Jul 29, 2024
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The Art of Choosing the Right Cocktail Glass
Whether at home or at a bar or restaurant, there's something undeniably charming about sipping on a finely crafted drink. Sure, the cocktail itself is amazing but it’s also about…
Jul 24, 2024
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How to Mix Drinks at Home: Essential Cocktail Tools for Mixologists
Watching a bartender preparing a cocktail at a bar is akin to witnessing a scientist in their lab. Both require precise tools and techniques to create the ideal result. It's…
Jul 19, 2024
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WATCH: How to Make a Big-Batch of Wild Berri Vodka Margaritas
OK, so you've got a few friends coming around and you’d like to serve them a delicious, chilled cocktail upon their arrival. But let’s assume you don’t have any cocktail…
Jul 17, 2024
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WATCH: How to Mix a Simplified Piña Colada with Just Two Ingredients
At Absolut, we believe making great drinks should be simple and fun. We believe that anyone can make a great drink if they have the right ingredients. So, if you…
Jun 25, 2024
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Essential Ingredients for a Classic Swedish Midsummer
Ah, Midsummer. One of the most glorious times of the year. Deeply rooted in Swedish culture, the celebration of Midsummer marks the long-awaited arrival of summer. While there are many…
Jun 20, 2024
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EDITOR’S CHOICE
Vodka's History: A Toast to a Spirited Journey Across Time
Feb 18, 2024
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Caffeine Meets Cocktails: Tracing the Espresso Martini's History
Feb 26, 2024
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5 FACTS ABOUT VODKA YOU WOULD NEVER BELIEVE
Dec 1, 2023
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