NEW!
Absolut: Born to Mix – Uniting Dance and Cocktail Culture
In our latest global initiative, Born to Mix, we blend the worlds of dance and mixology. Here, we celebrate the powerful connection between dance and cocktails, highlighting their shared creative…
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How to Double-Strain a Cocktail
Whether you’re new to cocktail making or a cocktail enthusiast, there’s one technique that every home bartender needs to know: double straining. Tired of those ice shards or fruit pulp…
Dec 6, 2024
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Absolut Istanbul: Celebrating Historical and Cultural Diversity
Absolut has long been recognized for its innovative collaborations with artists around the world, creating limited edition bottles that celebrate different cities and countries and their unique cultures. Our aim…
Dec 3, 2024
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5 Cocktails to Make for Thanksgiving
You’re hosting Thanksgiving. You've got friends and family filling your home, and the feast is all set. But what would a Thanksgiving feast be without drinks to match? Below you’ll…
Nov 27, 2024
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Rico Makes the Perfect New York Sour and a Vodka Variation
In the latest episode of ‘Absolut Drinks with Rico’, Rico shows you how to make the perfect New York Sour. In the words of Rico himself, “It’s possibly one of…
Nov 25, 2024
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Ready-to-Drink Cocktails: 5 Reasons Why RTDs Are Trending
In recent years, the popularity of ready-to-drink (RTD) cocktails have taken off, being a great choice for people looking for a convenient way to enjoy their favorite cocktails. Before you’ve…
Nov 18, 2024
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ABSOLUT AND KAHLÚA PARTNER WITH SABRINA CARPENTER TO BRING FANS THE SHORT N’ SWEET ESPRESSO MARTINI THIS HOLIDAY SEASON
As the official spirits sponsor of Sabrina Carpenter’s Short n’ Sweet US Tour, Absolut and Kahlúa are releasing a limited-edition kit to enjoy the signature cocktail of her show at…
Nov 14, 2024
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Absolut Chicago: Celebrating arts and community in The Windy City
Collaborations have always been a big part of Absolut. Absolut collaborations are celebrations of art, design, fashion, and music. But sometimes, we also celebrate places. Take, for example, our limited-edition…
Nov 11, 2024
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How to Make Your Cocktails Look Pretty
What makes a good cocktail? Sure, the taste and using the best quality ingredients, but a great cocktail is more than just a great tasting drink. That’s right, a great…
Nov 8, 2024
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5 Spooky Halloween Cocktail Recipes
Are you planning a Halloween gathering and hunting for some bewitching cocktails to thrill your guests? Then you’ve come to the right place. Continue reading…if you dare. Whether you're hosting…
Oct 31, 2024
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EDITOR’S CHOICE

The Spirited Story of Flavored Vodka: From Infusion to Institution in Cocktail Culture
May 19, 2024
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How to Make Simple Syrup and What to Use as Alternatives
Oct 2, 2024
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Vodka's History: A Toast to a Spirited Journey Across Time
Feb 18, 2024
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