Absolut | The Complete Guide to Vodka

Get the essential information and facts you need today to master the basics of vodka

A bottle of Absolut Vodka on a glass table surrounded by various cocktails, including an espresso martini, with people seated around the table visible from the neck down.

VODKA BASICS

In this series, we’ll uncover basics of vodka, explore the essential facts, and clear up any misconceptions about this beloved, versatile spirit.

Absolut Vodka bottles on the production line

VODKA AND NUTRITION

Learn about vodka production, vodka nutritional information, how to store vodka, and most importantly, how to enjoy vodka!

EXPLORE THE WORLD OF VODKA

op-down view of a summer table setting with fresh fruit, orange juice and vodka

Vodka and nutrition

Calories in Vodka: Understanding the Nutritional Profile

Understanding how many calories are in alcoholic beverages and spirits like vodka can help you make informed drinking decisions. In this article, we’ll explore the caloric content in standard vodka, how…

Nov 22, 2025

A bottle of Absolut Vodka on a table outside with a Cosmopolitan cocktail and Mojito on either side

Vodka Basics

Understanding Vodka Alcohol Content

Vodka’s unmatched versatility goes beyond its smooth, signature flavor, revealing a world of alcohol content that can transform your drinking experience. Understanding these nuances enhances your appreciation for this beloved…

Nov 23, 2025

Two Cosmopolitans with a orange garnish on a table

Cocktails & Mixology

National Cosmopolitan Day: Unraveling the Story Behind the Iconic Cocktail

The Cosmopolitan, or Cosmo, has long been a fixture of modern cocktail culture. With its blush-pink hue, bright citrus edge and unmistakably glamorous reputation, it’s a drink that has managed…

May 6, 2024

ABSOLUT PERFECTION ad from 1981 cropped to 16:9.

Culture & Creativity

Absolut Ads: How Two Words Changed Advertising

New York, 1981. Flip through any magazine back then and the liquor ads all blurred together: glossy people at glossy parties holding glossy glasses. Then a Swedish vodka arrived, its…

Nov 4, 2026

Two people dressed in silver bunker suits seated at a table with a bottle of Absolut Tabasco and cocktails suits behind a volcano.

Culture & Creativity

ABSOLUT® TABASCO™: The Creative Story Behind the Volcano Ad

Our history of artistic collaborations go back more than 40 years. ABSOLUT® TABASCO™ is another chapter in our creative story, and it’s a spicy one. When artists have been interpreting the…

Oct 28, 2026

Absolut Peach with Iced Tea three glasses with ice and lemon slices beside a peach vodka bottle on a tray

Cocktails & Mixology

5 Incredible Cocktails to Make with Absolut Peach

You’ve got a bottle of Absolut Peach on the shelf, and the sun is out — that’s the basics for a sunny afternoon taken care of. Distinctly fragrant and endlessly…

Oct 21, 2026

Vodka has been making a splash for centuries and is one of the most iconic spirits on the shelf. Its popularity has spawned an inventory of all sorts of variations, a whole host of iconic cocktails – Vodka Martini, shaken-not-stirred, Espresso Martini or Cosmopolitan, anyone? – and is even having a moment as a cooking ingredient in down-home Italian American cuisine.

What is vodka?

Vodka is a distilled alcoholic spirit and is made by fermenting ingredients such as grains, potatoes, fruit or sugar beets. What happens next is a something close to alchemy as we move from basic raw ingredients to a highly refined finished product through a process called distillation. With a versatile, “neutral” taste (though some vodka connoisseurs would beg to differ on this last point), vodka’s been a go-to spirit from its roots in 15th century Poland, through to 18th century Russia, to 20th century America and beyond.

The ultimate guide to vodka