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Cocktails & Mixology

Aquafaba – What Is it and How Is it Used to Make Cocktails?

If you’re new to the world of cocktails, you might have come across a strange word – ‘aquafaba’ – when exploring cocktail recipes. Hmmm, aquafaba.  So, what exactly is it?  …

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Go to Top 6 Most Popular Cocktails
Cocktails & Mixology

Top 6 Most Popular Cocktails

So, you’ve got some friends coming over this afternoon and you want to impress them with couple of different cocktails but you're not sure where to start. Don’t worry –…

Sep 24, 2024

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Go to Absolut x Tomorrowland – The Importance of Connection and Togetherness
Culture & Creativity

Absolut x Tomorrowland – The Importance of Connection and Togetherness

Last summer, more than 400,000 individuals from 200 countries gathered in Belgium to celebrate Tomorrowland's iconic 20-year anniversary edition. Over two weekends, attendees were treated to breathtaking performances by more…

Sep 18, 2024

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Go to Celebrating International Canned Cocktail Day with Absolut's Perfect Pre-Mixed Delights
Cocktails & Mixology

Celebrating International Canned Cocktail Day with Absolut's Perfect Pre-Mixed Delights

As summer draws to a close, there’s no better way to celebrate and savor the last of those lazy weekend afternoons and warm evenings than with a delicious cocktail.  And…

Sep 10, 2024

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Go to Absolut Brooklyn: A celebration of New York City’s most diverse and vibrant borough
Culture & Creativity

Absolut Brooklyn: A celebration of New York City’s most diverse and vibrant borough

Collaborations have always been a big part of Absolut’s DNA. In many ways our collaborations can also be seen as celebrations. Take, for example, our limited-edition Cities series where we…

Aug 26, 2024

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Go to Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture
Culture & Creativity

Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture

Our Cities series exemplifies Absolut’s rich tradition of collaboration.   Each limited-edition bottle release in the Cities series is a testament to our commitment to capturing and celebrating the essence of…

Aug 14, 2024

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Go to Good Times Made Better: Innovations in Sustainable Packaging
Sustainability

Good Times Made Better: Innovations in Sustainable Packaging

At Absolut, we’re continually looking at ways to reduce our impact on the planet. We’re a spirits brand, but we’re also a social brand. The fact is that being more…

Aug 8, 2024

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Go to Absolut London: A Toast to One of the World's Most Diverse and Dynamic Cities
Vodka & Spirits

Absolut London: A Toast to One of the World's Most Diverse and Dynamic Cities

Absolut’s limited-edition Cities series is a prime example of our long-standing tradition of collaboration, rooted deeply in our brand's essence.    In the form of limited-edition vodka bottle releases, the Cities…

Aug 2, 2024

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Go to How to Make Amazing Cocktails with Only Three Ingredients
Cocktails & Mixology

How to Make Amazing Cocktails with Only Three Ingredients

Ever wondered what it takes to craft a great cocktail? Contrary to what many people think, it doesn’t require years of bartending experience or even a well-stocked fridge. With a…

Jul 29, 2024

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Go to The Art of Choosing the Right Cocktail Glass
Cocktails & Mixology

The Art of Choosing the Right Cocktail Glass

Whether at home or at a bar or restaurant, there's something undeniably charming about sipping on a finely crafted drink. Sure, the cocktail itself is amazing but it’s also about…

Jul 24, 2024

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EDITOR’S CHOICE

PreviewMedium-Lime Grapefruit Original Mandarin and Citron Vodka ABSOLUT Lifestyle 2021 RVB 16×9 HR 750mL COSMO 2 Vodka & Spirits

The Spirited Story of Flavored Vodka: From Infusion to Institution in Cocktail Culture

You’ve probably sipped on a flavored vodka cocktail at some point, but have you ever wondered about its intriguing origins? Originating as a medicinal elixir in Russia, flavored vodka was…

May 19, 2024

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How-to-make-simple-syrup-easy Cocktails & Mixology

How to Make Simple Syrup and What to Use as Alternatives

If you look at basically any cocktail recipe, you’ve probably seen one common ingredient that’s in probably eight out of ten recipes. That ingredient? Simple syrup.   But what is simple…

Oct 2, 2024

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absolut-vodka-bottle-line Vodka & Spirits

Vodka's History: A Toast to a Spirited Journey Across Time

Take a sip of knowledge and discover the fascinating history behind one of the world’s most beloved spirits—vodka.  Vodka, the beloved clear spirit, boasts a captivating and storied past that…

Feb 18, 2024

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