Absolut News Blog

Culture & Creativity

Absolut Brooklyn: A celebration of New York City’s most diverse and vibrant borough

Collaborations have always been a big part of Absolut’s DNA. In many ways our collaborations can also be seen as celebrations. Take, for example, our limited-edition Cities series where we…

Aug 26, 2024

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Culture & Creativity

Absolut Rio: A Celebration of the City's Vibrant Spirit and Culture

Our Cities series exemplifies Absolut’s rich tradition of collaboration.   Each limited-edition bottle release in the Cities series is a testament to our commitment to capturing and celebrating the essence of…

Aug 14, 2024

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Sustainability

Good Times Made Better: Innovations in Sustainable Packaging

At Absolut, we’re continually looking at ways to reduce our impact on the planet. We’re a spirits brand, but we’re also a social brand. The fact is that being more…

Aug 8, 2024

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Vodka & Spirits

Absolut London: A Toast to One of the World's Most Diverse and Dynamic Cities

Absolut’s limited-edition Cities series is a prime example of our long-standing tradition of collaboration, rooted deeply in our brand's essence.    In the form of limited-edition vodka bottle releases, the Cities…

Aug 2, 2024

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Cocktails & Mixology

How to Make Amazing Cocktails with Only Three Ingredients

Ever wondered what it takes to craft a great cocktail? Contrary to what many people think, it doesn’t require years of bartending experience or even a well-stocked fridge. With a…

Jul 29, 2024

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Cocktails & Mixology

The Art of Choosing the Right Cocktail Glass

Whether at home or at a bar or restaurant, there's something undeniably charming about sipping on a finely crafted drink. Sure, the cocktail itself is amazing but it’s also about…

Jul 24, 2024

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Cocktails & Mixology

How to Mix Drinks at Home: Essential Cocktail Tools for Mixologists

Watching a bartender preparing a cocktail at a bar is akin to witnessing a scientist in their lab. Both require precise tools and techniques to create the ideal result. It's…

Jul 19, 2024

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Cocktails & Mixology

WATCH: How to Make a Big-Batch of Wild Berri Vodka Margaritas  

OK, so you've got a few friends coming around and you’d like to serve them a delicious, chilled cocktail upon their arrival. But let’s assume you don’t have any cocktail…

Jul 17, 2024

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Cocktails & Mixology

Mojito Day – How to Make the World’s Best Mojito 

Today is no ordinary weekday. No, No. Today is Mojito Day!   Mojito Day is the day when bartenders around the world celebrate one the most beloved cocktails of all. The…

Jul 11, 2024

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