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ABOUT ABSOLUT TEXAS

Introducing the 8th addition to the Absolut Limited Editions portfolio, Absolut Texas celebrates the larger than life feeling and bold personalities that make the Lone Star State so great. Absolut Texas was designed as a celebration of all the best that contemporary Texas has to offer. It is the first Limited Edition dedicated to a State.

The Flavor

Absolut vodka with cucumber and Serrano chili flavor

The taste is rich and smooth with notes of fresh cucumber, and a warm spicy character; a flavor inspired by Southwestern cuisine, which is as unique and authentic as Texas. It pairs well with a myriad of ingredients, such as cranberry, cilantro and grapefruit soda.

Cocktails

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    Heel-spur Martini

    • 1.25 parts Absolut Texas
    • .5 part Dolin Blanc Vermouth
    • 2 dashes Celery Bitters

    Add all ingredients to a mixing glass, and stir with ice. Fine-strain into a chilled martini glass, and garnish with a lemon zest.

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    Tex'n Cran

    • 2 parts Absolut Texas
    • 3 parts Cranberry juice

    Build over ice in a highball glass, and garnish with two slices of cucumber (or a lime wedge).

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    Hill Country

    • 1.25 parts Absolut Texas
    • .25 part Fresh Lime juice
    • .25 part Cointreau
    • 1 pinch salt (optional)
    • 1 dash Tabasco (optional)

    Add all ingredients to a mixing glass, and shake with ice. Fine strain into a shot glass with a chili-salt rim.

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    Pineapple Martini

    • 2 parts Absolut Texas
    • 2 parts Pineapple juice
    • 2 leaves fresh Cilantro
    • (optional: add 1-2 dashes Tabasco)

    Add all ingredients to a mixing glass, and shake with ice. Fine-strain into a chilled martini glass, and garnish with a cilantro leaf.

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    Showdown

    • 2 parts Absolut Texas
    • 1 part Fresh Lemon juice
    • .75 part Simple syrup
    • Club Soda
    • 3 chunks fresh Watermelon

    In a mixing glass, muddle watermelon, then add all further ingredients except club soda, and shake. Fine strain over fresh ice into a mixing glass, and top with club soda. Garnish with a mint sprig and a lemon wedge.

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    Rodeo Ride

    • 2 parts Absolut Texas
    • 1 part Lime juice
    • 1 part Honey syrup (1: 1 Honey: water)
    • 1 slice fresh Jalapeno
    • Pinch of Salt

    Add all ingredients to a mixing glass, and shake with ice. Fine-strain into a chilled cocktail glass, and garnish with a slice of cucumber and jalapeno.

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    Tejano

    • 2 parts Absolut Texas
    • 3 parts Grapefruit Soda

    Build over ice in a highball glass, and garnish with a lime wedge and a chili-salt rim.

Bottle Design

The bottle artwork has been created in collaboration with internationally renowned contemporary artist Cruz Ortiz from San Antonio. The design features a modern spin on iconic Texas imagery, including a cowboy boot against a stylized Texas landscape and his take on the Texas Star. The bottle also features Absolut founder Lars Olsson Smith wearing a cowboy hat, marking only the second time in the brand’s history in which Smith’s logo has been altered.

Check out these behind the scenes pictures with Cruz Ortiz

Partnership with Cruz

Absolut has a great history of working with creative talents and Cruz Ortiz was the perfect match for Absolut Texas. Cruz Ortiz, born 1972, lives and works in San Antonio, Texas, and uses print, performance, and film in his work. Cruz has been invited to participate in many major international exhibitions at institutions such as the Louvre in Paris, France and the Los Angeles County Museum of Art. For more information on Cruz Ortiz, visit www.cruzortiz.com