Absolut Tomorrowland 2026: A New Limited Edition Bottle Collection

We’re thrilled to announce the release of Absolut Tomorrowland 2026, a new collection of three limited-edition bottle designs that continues our partnership with Tomorrowland, promoting inclusion and unity through music.

The 2026 limited-edition bottles contain our award-winning Absolut Original Vodka – the perfect spirit for celebrating music, creativity, and togetherness.

Absolut and Tomorrowland: United We Dance

The ‘United We Dance’ partnership between Absolut Vodka and Tomorrowland is now in its fifth year and is still all about one thing: bringing people together.

Anchored in shared values of creativity and inclusivity, the collaboration celebrates music as a universal connector, with its latest collection serving as a tangible symbol of unity among audiences worldwide.

In 2025, Tomorrowland celebrated its 20th anniversary and we marked the occasion with a special limited-edition bottle created just for the milestone year. That collaboration paid tribute to two decades of unforgettable moments on the dance floor and set the stage for this new 2026 Absolut Tomorrowland collection.

What began as a way to support a single festival has evolved into a long running creative partnership, with Absolut Tomorrowland bottles, experiences, and cocktails all designed to champion openness, connection, and self-expression on and off the dancefloor.

Since 2017, the partnership has grown into a global initiative. Today, Absolut  Tomorrowland comes to life every year not just in Belgium, but also in France, Brazil, and Thailand.

Tomorrowland ‘Consciencia’ Theme

The Tomorrowland theme reveal is one of the most eagerly awaited moments in the global music calendar, a defining cultural moment that unites millions of EDM fans worldwide.

Tomorrowland’s theme is one of the most closely guarded secrets in the music world – it’s not just a stage; it’s the heart of the Tomorrowland experience.

Until now, Tomorrowland had never invited another partner to work with that concept or bring the theme vision to life anywhere else. At Absolut, we’re proud to be the first partner ever trusted by Tomorrowland to reveal the festival’s iconic design.

With this in mind, we’re proud to share that the 2026 limited-edition bottles offer a first glimpse of this year’s ‘Consciencia’ theme for Tomorrowland Belgium.

With Consciencia, Tomorrowland introduces a powerful artistic thread that begins in Belgium, journeys onward to Thailand, and ultimately culminates at Tomorrowland Brazil. More than a theme, Consciencia is a living narrative that travels across continents, connecting cultures and communities through one unified vision

Absolut Vodka at Tomorrowland Belgium 2026

As Tomorrowland’s official vodka, we will once again host an on-site experience that captures the energy and excitement of one of the world’s biggest electronic music festivals, through a visual mix of culture, connection and a cocktail created exclusively for the Belgium 2026 event.

Absolut Tomorrowland Spritz

Raise a glass to Absolut Tomorrowland with the Absolut Tomorrowland Spritz – a dry, sparkling spritz with a playful, candy-like twist and a subtle nod to our Swedish roots.

Built directly inside the glass (no cocktail shaker needed!), it combines Absolut Vodka, rhubarb syrup, and lemon juice, then is topped with Prosecco and soda water. Finish with half a strawberry and a sprig of mint for the full festival-ready look. Check out the full recipe for the Absolut Tomorrowland Spritz.

United we dance!

—

Learn more about Absolut Tomorrowland 2026.

Some like it hot, some like it hotter! Coming in hot is ABSOLUT® TABASCO™ – a new spicy flavored vodka and collaboration between Absolut Vodka and TABASCO™ brand.

This spicy vodka is our newest flavored vodka product, set to ignite tastebuds everywhere! ABSOLUT® TABASCO™ is a must-try for cocktail adventurers looking to add a little spice to their life…and their drinks!

What does ABSOLUT® TABASCO™ taste like?

ABSOLUT® TABASCO™ delivers a bold drinking experience that tantalizes all the senses. It delivers the distinctive heat and aroma of the world’s most famous pepper sauce in our premium vodka.

ABSOLUT® TABASCO™ is smooth with an inviting heat that quickly builds before leaving a long-lingering warm feeling on the lips with every sip. It’s also incredibly delicious!

Each sip of ABSOLUT® TABASCO™ contains the distinct notes of aged Tabasco chili peppers and vinegar with an underlying sweetness. This delivers a bold and pleasant heat experience that engages all the senses, immediately inviting another sip.

Making ABSOLUT® TABASCO™

ABSOLUT® TABASCO™ is crafted by fusing Absolut Vodka with the unique and natural essence from the fermented, aged red pepper mash used to make TABASCO® Sauce.

Founded in 1868 on Avery Island, Louisiana, where it’s still produced today, TABASCO® Sauce uses just three ingredients: handpicked red peppers, salt, and vinegar.

Once these ingredients are mashed together, the red pepper mix is aged and fermented in reclaimed oak barrels for up to three years, creating the sauce’s subtle, unique flavor.

Absolut Vodka is crafted using only three natural ingredients, all from one source in Southern Sweden. Pristine water from local deep wells, a proprietary strain of yeast, and winter wheat grown on nearby farms are combined to create our premium vodka. Distilled in the small town of Åhus, we use the same continuous distillation process introduced by our Swedish founder, L.O. Smith, in the 1870s, guaranteeing exceptional quality and consistency.

Prepare Your Eyes for a Fiery Surprise

As the saying goes, we eat first with our eyes. And that’s true for ABSOLUT® TABASCO™. Before you even open a bottle of ABSOLUT® TABASCO™, its bold design teases the fiery experience that awaits.

The rich heritages of both brands are immediately evident in the design of the ABSOLUT® TABASCO™ bottle. The bottle seamlessly merges their iconic elements: the vibrant colors and diamond label of TABASCO® Sauce with the unmistakably apothecary-inspired shape of Absolut Vodka.

How to mix ABSOLUT® TABASCO™

With ABSOLUT® TABASCO™, you can instantly add a fiery twist to any and all your favorite drinks.

Naturally, both vodka and hot sauce are essential components of a Bloody Mary, a now-legendary savory cocktail that has been a brunch staple for decades. With ABSOLUT® TABASCO™, you have the perfect base for crafting a Spicy Bloody Mary that turns the heat up on high.

But if you’re in the mood for something refreshing tasting yet bold, try a Spicy Lemonade. An easy-to-make tangy lemonade with a Cajun twist, perfect for any occasion.

So, go ahead – spice up your cocktail game with ABSOLUT® TABASCO™…if you dare!

Discover ABSOLUT® TABASCO™

TABASCO and the DIAMOND LOGO are trademarks of and licensed by McIlhenny Co.

Here it is people! This year’s most anticipated vodka launch has arrived. We hope you’re sitting down as we present to you, Absolut Haring!

Absolut Haring is our proud collaboration with one of the world’s most influential pop artists of all time, Keith Haring (1958-1990). Rooted in the shared belief that art is for everybody, Absolut Haring Artist-Edition celebrates the legacy and movement of Keith Haring.

You see, Haring was all about shaking things up, taking art off museum walls and into the real world, and this bottle is ready to kick-start that movement for a new generation.

Championing creativity as a unifying force, just like Haring did on the gritty streets and pulsing subways of 1980s New York, this launch is your call to action. So, get up, get down, and grab yours before it’s gone!

Absolut x Haring: A collaboration of nearly 40 years

Almost forty years ago, at the suggestion of his friend—the one and only Andy Warhol—Keith Haring became the second artist to reimagine the iconic Absolut bottle.

He created four striking pieces, each showcasing the iconic silhouette front and center. The selected Absolut Haring artwork became a classic in our 1986 Absolut campaign. With Haring’s unmistakable red lines and a joyous crowd of dancing figures set against a bold yellow canvas, the artwork bursts with energy.

More than a bottle: Reawakening Haring’s Iconic Art

To celebrate this release of this artist-edition, we’ve created a Haring-inspired bottle like never before. This bottle isn’t just packaging—it’s a celebration in motion.

The debossed glass design features figures from the original 1986 painting, Haring’s own handwriting, signature and take on the Absolut medallion. The result is, well, a work of art in itself.

It blends the unmistakable soul of Haring’s art — those bold lines, electric colors, and dancing figures that lit up everything from subway tunnels to gallery walls —with Absolut’s belief in creativity as a catalyst for positive change. Join the movement!

Absolut Haring Fizz Signature Drink

With a bottle design this stunning, it demands a signature cocktail that’s just as bold and striking.

To capture Haring’s essence in a glass, the drinks team here at Absolut created the Absolut Haring Fizz—a cocktail that pays homage to the artist’s love for Asian cuisine.

A true fusion of art and flavor, the Absolut Haring Fizz combines Sesame-Washed Vodka, Citrus Sherbet, and Apple-Ginger Foam, resulting in a drink so unique, unlike anything else. Although it involves quite a bit of prep, like great art, some creations are simply worth the wait!

The Bottle is now available in Global Travel Retail and continuously rolled out in markets from October.

Want to learn more? Visit Absolut Haring

In party spirits, a trinity of unexpected flavors is ready to elevate your nights: Say hello to Absolut Nights Smoky Piña, Absolut Nights Nordic Spice, and Absolut Nights Orange Peel – three vibrant characters in the world of vodka, each with its unique personality, unique taste and best served as shots.

Absolut Nights Smoky Piña: A Taste of Mexico

Picture yourself in the heart of Mexico, surrounded by the aroma of chargrilled pineapple mingling with the smoky air. Now, bottle that sensation, and you’ve got Absolut Nights Smoky Piña. Inspired by the traditional chargrilled pineapple, this bold flavor is a testament to the vibrancy of Mexican cuisine and the spirit of celebration.

With its sweet yet smoky profile, this drink is sure to add a fiery kick to your night. Best served chilled in a shot glass, each sip is a journey to the heart of Mexico, where every moment is infused with flavor and festivity.

Absolut Nights Nordic Spice: A Dance of Flavors under the Northern Lights

Venture into the enchanting world of the Nordics with Absolut Nights Nordic Spice, a liquid symphony crafted to perfection. Infused with the warmth of green cardamom, the zest of ginger, and the sweetness of apple, this shot is a celebration of craft and heritage wrapped in a veil of urban energy.

As you raise your glass under the shimmering Northern Lights, prepare for a multi-dimensional flavor experience. Like its fellow flavor cousins in this collection, it’s best served cool in a shot glass.

Absolut Nights Orange Peel: Citrusy Sensations with a Kick

Embrace the zesty allure of Absolut Nights Orange Peel, a fusion of citrusy goodness and bold coffee undertones. Inspired by Asian heritage, this distinctive drink delivers a burst of freshness with every sip, balanced by a subtle spicy kick and creamy aftertaste.

Best served chilled in a shot glass, this liquid masterpiece is the perfect companion for nights filled with spontaneity and fun.

So, if you’re in the mood for a journey of flavors from around the world, Absolut Nights is the perfect choice. Whether you’re craving the smoky sweetness of Mexico, the spicy warmth of the Nordics, or the citrusy kick of Asia, there’s a shot waiting for you.

In party spirits, a trinity of unexpected flavors is ready to elevate your nights: Say hello to Absolut Nights Smoky Piña, Absolut Nights Nordic Spice, and Absolut Nights Orange Peel – three vibrant characters in the world of vodka, each with its unique personality, unique taste and best served as shots.

Absolut Nights Smoky Piña: A Taste of Mexico

Picture yourself in the heart of Mexico, surrounded by the aroma of chargrilled pineapple mingling with the smoky air. Now, bottle that sensation, and you’ve got Absolut Nights Smoky Piña. Inspired by the traditional chargrilled pineapple, this bold flavor is a testament to the vibrancy of Mexican cuisine and the spirit of celebration.

With its sweet yet smoky profile, this drink is sure to add a fiery kick to your night. Best served chilled in a shot glass, each sip is a journey to the heart of Mexico, where every moment is infused with flavor and festivity.

Absolut Nights Nordic Spice: A Dance of Flavors under the Northern Lights

Venture into the enchanting world of the Nordics with Absolut Nights Nordic Spice, a liquid symphony crafted to perfection. Infused with the warmth of green cardamom, the zest of ginger, and the sweetness of apple, this shot is a celebration of craft and heritage wrapped in a veil of urban energy.

As you raise your glass under the shimmering Northern Lights, prepare for a multi-dimensional flavor experience. Like its fellow flavor cousins in this collection, it’s best served cool in a shot glass.

Absolut Nights Orange Peel: Citrusy Sensations with a Kick

Embrace the zesty allure of Absolut Nights Orange Peel, a fusion of citrusy goodness and bold coffee undertones. Inspired by Asian heritage, this distinctive drink delivers a burst of freshness with every sip, balanced by a subtle spicy kick and creamy aftertaste.

Best served chilled in a shot glass, this liquid masterpiece is the perfect companion for nights filled with spontaneity and fun.

So, if you’re in the mood for a journey of flavors from around the world, Absolut Nights is the perfect choice. Whether you’re craving the smoky sweetness of Mexico, the spicy warmth of the Nordics, or the citrusy kick of Asia, there’s a shot waiting for you.

In party spirits, a trinity of unexpected flavors is ready to elevate your nights: Say hello to Absolut Nights Smoky Piña, Absolut Nights Nordic Spice, and Absolut Nights Orange Peel – three vibrant characters in the world of vodka, each with its unique personality, unique taste and best served as shots.

Absolut Nights Smoky Piña: A Taste of Mexico

Picture yourself in the heart of Mexico, surrounded by the aroma of chargrilled pineapple mingling with the smoky air. Now, bottle that sensation, and you’ve got Absolut Nights Smoky Piña. Inspired by the traditional chargrilled pineapple, this bold flavor is a testament to the vibrancy of Mexican cuisine and the spirit of celebration.

With its sweet yet smoky profile, this drink is sure to add a fiery kick to your night. Best served chilled in a shot glass, each sip is a journey to the heart of Mexico, where every moment is infused with flavor and festivity.

Absolut Nights Nordic Spice: A Dance of Flavors under the Northern Lights

Venture into the enchanting world of the Nordics with Absolut Nights Nordic Spice, a liquid symphony crafted to perfection. Infused with the warmth of green cardamom, the zest of ginger, and the sweetness of apple, this shot is a celebration of craft and heritage wrapped in a veil of urban energy.

As you raise your glass under the shimmering Northern Lights, prepare for a multi-dimensional flavor experience. Like its fellow flavor cousins in this collection, it’s best served cool in a shot glass.

Absolut Nights Orange Peel: Citrusy Sensations with a Kick

Embrace the zesty allure of Absolut Nights Orange Peel, a fusion of citrusy goodness and bold coffee undertones. Inspired by Asian heritage, this distinctive drink delivers a burst of freshness with every sip, balanced by a subtle spicy kick and creamy aftertaste.

Best served chilled in a shot glass, this liquid masterpiece is the perfect companion for nights filled with spontaneity and fun.

So, if you’re in the mood for a journey of flavors from around the world, Absolut Nights is the perfect choice. Whether you’re craving the smoky sweetness of Mexico, the spicy warmth of the Nordics, or the citrusy kick of Asia, there’s a shot waiting for you.

In party spirits, a trinity of unexpected flavors is ready to elevate your nights: Say hello to Absolut Nights Smoky Piña, Absolut Nights Nordic Spice, and Absolut Nights Orange Peel – three vibrant characters in the world of vodka, each with its unique personality, unique taste and best served as shots.

Absolut Nights Smoky Piña: A Taste of Mexico

Picture yourself in the heart of Mexico, surrounded by the aroma of chargrilled pineapple mingling with the smoky air. Now, bottle that sensation, and you’ve got Absolut Nights Smoky Piña. Inspired by the traditional chargrilled pineapple, this bold flavor is a testament to the vibrancy of Mexican cuisine and the spirit of celebration.

With its sweet yet smoky profile, this drink is sure to add a fiery kick to your night. Best served chilled in a shot glass, each sip is a journey to the heart of Mexico, where every moment is infused with flavor and festivity.

Absolut Nights Nordic Spice: A Dance of Flavors under the Northern Lights

Venture into the enchanting world of the Nordics with Absolut Nights Nordic Spice, a liquid symphony crafted to perfection. Infused with the warmth of green cardamom, the zest of ginger, and the sweetness of apple, this shot is a celebration of craft and heritage wrapped in a veil of urban energy.

As you raise your glass under the shimmering Northern Lights, prepare for a multi-dimensional flavor experience. Like its fellow flavor cousins in this collection, it’s best served cool in a shot glass.

Absolut Nights Orange Peel: Citrusy Sensations with a Kick

Embrace the zesty allure of Absolut Nights Orange Peel, a fusion of citrusy goodness and bold coffee undertones. Inspired by Asian heritage, this distinctive drink delivers a burst of freshness with every sip, balanced by a subtle spicy kick and creamy aftertaste.

Best served chilled in a shot glass, this liquid masterpiece is the perfect companion for nights filled with spontaneity and fun.

So, if you’re in the mood for a journey of flavors from around the world, Absolut Nights is the perfect choice. Whether you’re craving the smoky sweetness of Mexico, the spicy warmth of the Nordics, or the citrusy kick of Asia, there’s a shot waiting for you.

We’re super excited to announce this dynamic fusion that combines the prestige of Absolut Vodka with the refreshing zing of Sprite, the world’s beloved lemon-lime soda. It’s the perfect blend of quality and quenching. It’ll come in two versions featuring regular Sprite and Sprite Zero Sugar to cater to diverse tastes. The global benchmark for alcohol beverage volume (ABV) will be around 5%, though it may vary by market.

The initial launch is set for early 2024 in select European countries, including the United Kingdom, Netherlands, Spain, and Germany.

The iconic packaging of Absolut & Sprite ready-to-drink will feature two of the world’s most renowned trademarks: Absolut, an international symbol of premium vodka, born in Sweden in 1879 and crafted with the finest Swedish winter wheat, and Sprite, which emerged in Germany in 1959 and has grown into one of Coca-Cola’s global portfolio powerhouses.

As for us, we’re super excited to try this legendary duo as it comes to life. 

So, stay tuned next year; we’re sure this will be one to remember.

Born in the small village of Åhus in Southern Sweden, where every drop is still produced to this day, Absolut shook up the premium vodka landscape when it launched internationally in 1979 to become, arguably, the most iconic vodka brand in the world.  

The book contains over 80 mouth-watering, contemporary, and classic recipes, from ‘fuss-free crowd pleasers’ to ‘cocktails to impress,’ there’s a drink for every taste and every occasion. Captured in stunning photography and packed with all the good-to-know mixing tips, sneaky little hacks, and stories worth sharing over a Cosmopolitan or two — it’s the perfect guide, gift, and coffee table book for anyone curious about the world of alcoholic beverages and making top quality drinks from home.   

Want to get your own copy? 

Click here

Absolut’s End Of Year Limited Edition is Absolut’s largest yearly initiative, and this year’s collaboration with Olly Alexander takes it to a new level. Olly Alexander, a singer, songwriter, actor, and social activist, has left a lasting mark on the LGBTQIA+ community and mental health advocacy as a fearless voice at the forefront of discussion. His involvement in the project brings a depth of meaning to the Absolut Mosaik edition that transcends the ordinary. 

The redesign of Absolut’s iconic glass bottle brings to life what ‘Born to Mix’ means to Olly, breathing life into a design that holds great significance. 

The mosaic motif, characterized by its unique and diverse individual pieces coming together to form a harmonious whole, stands as a symbol of unity, diversity, and the strength of collective effort.  

Absolut Mosaik encapsulates the celebration of individuality, emphasizing that beyond our differences, we have the power to push boundaries, drive positive change, and create a better world. 

Starting October 1st, consumers worldwide will have the opportunity to get their hands on their very own Absolut Mosaik as the limited-edition bottle becomes available in countries worldwide, including France, Germany, Canada, Mexico, and Australia.