Personal Information
Collection Statement


  1. Pernod Ricard Malaysia Sdn. Bhd., a company incorporated in Malaysia whose registered office is at Suite 13A01, Menara PJ, AMCORP Trade Centre, No. 18 Jalan Persiaran Barat, 46050 Petaling Jaya, Selangor, Malaysia and its associated brand companies ("PRM"), wishes to use your Personal Data (to be defined below) for purposes outlined below, including for direct marketing purposes. As your Personal Data is only being utilized for voluntary purposes, you can inform PRM not to use your Personal Data for such purposes and PRM will cease do so. In this context, please note that:
    1. Your personal data (including but not limited to your name, gender, National Registration Identity Card number, surname, email address, contact number, date of birth, location and address) (collectively, "Personal Data") will be collected and used by PRM for the following purposes:
      • for consumer relationship management;
      • for consumer engagement;
      • for segmentation;
      • for brand/market consumer data sharing;
      • for reporting and analysis, including compiling statistical data on the use
        of our products and services;
      • direct marketing purposes;
      • to send you alerts, newsletters, updates, mailers, promotional
        materials, special privileges, festive greetings from PRM, its partners
        and advertisers;
      • to notify and invite you to events or activities;
      • to perform PRM's obligations in respect of any contract entered into with
      • to provide you with any services or products you have requested;
      • to process your participation in any events, activities, research studies,
        contests, promotions, polls, surveys, or any productions;
      • to process, manage or verify your application for membership with PRM and to provide you the benefits offered to members;
      • to validate your purchases and process payments relating to any
        products or services you have requested;
      • to understand and analyse our sales as well as your needs and
      • to develop, enhance, market and provide products and services to meet
        your needs;
      • to process exchanges or product returns;
      • to respond to questions, comments and feedback from you;
      • to communicate with you for any of the purposes listed in this Notice;
      • to provide you with information that you request from us or which we
        feel may interest you, where you have consented to be contacted for such purposes;
      • for internal administrative purposes, such as auditing, data analysis, database records;
      • for purposes of detection, prevention and prosecution of crime;
      • for PRM to comply with its obligations under law.
    2. the following classes of products, services and subjects may be marketed: promotions including but not limited to offers, events, participations in lotteries in relation to the alcoholic products of the Pernod Ricard group;
    3. the above products, services and subjects may be provided by PRM, Pernod Ricard group companies and/or PRM partners, including but not limited to digital and marketing agencies;and
    4. in addition to the Personal Data you provide to PRM directly, PRM may collect your Personal Data from a variety of sources such as:-
  2. In addition to marketing the above products, services and subjects itself, PRM also provides and/or intends to provide your Personal Data to all or any Pernod Ricard group companies and/or PRM partners for use by them in marketing those products, services and subjects to you. Further, PRM may engage other companies, service providers or individuals to perform functions on its behalf, and consequently may provide access or disclose your Personal Data to such service providers or third parties. Such third parties include (without limitation):-
    • Delivery agents such as newspaper vendors and newsagents; ▪
    • PRM partners and advertisers;
    • Event management companies and event sponsors;
    • Marketing research companies;
    • Parties with whom PRM collaborates with for certain events, programmes and activities;
    • Service providers, including, information technology (IT) service providers for infrastructure, software and development work;
    • Professional advisors and external auditors, including legal advisors, financial advisors and consultants;
    • Other entities within PRM; and
    • Governmental authorities to comply with statutory, regulatory and governmental requirements.
  3. PRM, Pernod Ricard group companies and/or PRM partners may also, from time to time, engage third parties to provide marketing services on their behalf, and may share your Personal Data with these third parties for such purposes.
  4. Your personal data held by PRM will be kept confidential but PRM may provide such information to the Pernod Ricard group companies and/or PRM partners (and also including third parties engaged by PRM, Pernod Ricard group companies and PRM partners to provide marketing services on their behalf) for marketing purposes (including informing customers of services which PRM believes will be of interest to customers).
  5. You have the right to request access to your Personal Data; to require PRM to correct any Personal Data relating to you which is inaccurate; to limit the processing of your Personal Data including Personal Data relating to other persons who may be identified from that Personal Data; and to ascertain PRM's policies and practices in relation to Personal Data and to be informed of the types of Personal Data held by PRM. PRM has the right to charge a reasonable fee for the processing of any Personal Data access request in accordance with the terms of the Personal Data Protection (Fees) Regulations 2013.
  6. If you are currently receiving direct marketing materials from PRM but do not wish for PRM to continue to use or provide to other persons your Personal Data for direct marketing purposes, you may, without charge, exercise your opt-out right by notifying PRM. The contact details of the person whom you should contact should you have an opt-out, correction, limitation and/or access requests in relation to the use of your Personal Data, as well as for information regarding policies and practices and types of Personal Data held are as follows:
    • Designation: Digital Marketing Specialist
    • Department: Marketing
    • Telephone Number: +603-7953 8861
    • Email Address:
  7. Your Personal Data may be transferred to, stored, used and processed in a jurisdiction other than Malaysia, to companies under PRM which are located outside of Malaysia and/or where PRM servers are located outside of Malaysia. You understand and consent to the transfer of your Personal Data out of Malaysia as described herein.
  8. By communicating with PRM, using PRM's services, purchasing products from PRM or by virtue of your engagement with PRM, you acknowledge that you have read and understood this Notice and agree and consent to the use, processing and transfer of your Personal Data by PRM as described in this Notice. PRM shall have the right to modify, update or amend the terms of this Notice at any time by placing the updated Notice on the Websites.
    By continuing to communicate with PRM, by continuing to use PRM's services, purchasing products from PRM or by your continued engagement with PRM following the modifications, updates or amendments to this Notice, such actions shall signify your acceptance of such modifications, updates or amendments.
  9. In the event of any conflict between the English and other language versions, the English version shall prevail.
  10. Nothing in this Notice shall limit your rights under the Personal Data Protection Act 2010.