2012

Absolut Rio

"The Essence of City"

To celebrate the very best of Rio de Janeiro, Absolut collaborated with the visionary Brazilian designer Oskar Metsavaht to transform the bottle by paying tribute to the essence and exceptional nature of the people of Rio de Janeiro, the ‘cariocas’.

Metsavaht took his inspiration from his own photos of Ipanema and brought it to the world of Absolut, adding the typical carioca elements such as sand, the sidewalk of Ipanema and the Dois Irmãos Mountain.

The exceptional taste of Absolut Rio includes a combination of tropical fruits – orange, mango and passion fruit.

Release:

2012

Feature:

Local Limited Edition

Collaborator:

Oskar Metsavaht

Sizes:

1L

Flavor:

Orange, mango, passion fruit

Bottles Produced:

172 000