"The Home of Absolut"
After being invited to so many parties ourselves, it was about time we invited others over to our place.
In summer 2018 we opened Absolut Home. Our visitor’s center where people could see behind the curtain and learn about what it takes to produce our iconic vodka - every step of the way, from seed to bottle. Absolut Home also gave a chance to show off how proud we are of our legacy and our sustainable production policy.
To celebrate opening Absolut Home’s doors we teamed up with visionary graffiti artist, Ola Kalnins, to produce a limited edition bottle design titled Absolut Åhus.
“Absolut’s relation to art, culture and their values is, in my opinion, truly unique. I couldn’t imagine a more honorable task than to design the ‘Absolut Åhus’ bottle.” — Ola Kalnins
Featuring Ola’s signature use of striking colors and patterns, the Absolut Åhus bottle design shows a mural of our beloved headquarters. Vibrant, fun and striking – just like its contents.
This is where the magic happens. You should come visit some time!