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Did you enjoy last year’s spectacular launch of Absolut Unique? Then say hello to its elegant successor Absolut Originality, which further explores the possibilities of creative bottle design. This limited collection features four million individually designed bottles, making every single one of them a one-of-a-kind piece of Absolut art.

Swedish Glass Crafts Revisited

Taking inspiration from traditional Swedish glass crafts, every bottle of Absolut Originality has a drop of cobalt blue infused into its glass. This colouring technique has been used for centuries in hand-made art glass, but never before has it been applied to create four million original bottles. Added just as the molten glass goes into the mould at 1100°C, the drop of cobalt blue streams down inside the glass creating a unique streak of blue. At that temperature the cobalt is invisible, but as the glass cools off, a beautiful and unique blue infusion appears.

A Celebration Of Original Thinking

Absolut has always experimented with new techniques, going off the beaten track to develop innovative and artistic products, and Absolut Originality is a celebration of the original thinking that has always been the brand’s creed. Adding a sophisticated contrast to the crystal clear glass, the blue streak makes each bottle original and unmistakably Absolut.

Gourmet Junk Cocktails

Always seeking to bring cocktail culture in new unexpected directions, we have let a drop of originality seep into the collection of delectable cocktails created for Absolut Originality. Inspired by the fusion of street food and fine dining, the Absolut Originality Gourmet Junk Cocktails tap into a widespread affection for upscale, qualitative versions of lowbrow consumables. Including unexpected garnish such as shoestring liquorice or icicles in carefully crafted recipes creates playful, classy and delicious drinks. Try them out for yourself with the recipes below – just click on the drink name to access the tutorial video.

Absolut Cobalt Cloud
  • 1 part Absolut Vodka
  • 1/3 part Lillet Blanc
  • 1/4 part Marachino
  • 1/3 part Pineapple Syrup
  • 1 Scoop Vanilla Ice Cream
  • Champagne

Shake first four ingredients together. Put ice cream scoop into a coupette, add content from shaker and top with champagne.

Absolut Royal Rocket
  • 1 part Absolut Vodka
  • 2 parts Champagne/Sparkling
  • Wine Icicle
  • 8 parts Lemon Juice
  • 6 parts Sugar Syrup

Pour Icicle ingredients into a mould and freeze. Pour drink ingredients into a high-ball glass and garnish with icicle.

Absolut message in a bottle
  • 2 parts Absolut Vodka
  • 3/4 part Elderflower Cordial
  • 1/3 part Freshly Squeezed
  • Lemon
  • Juice Tonic Water
  • Blue Shoe String Liquorice

Shake all ingredients and decant into a bottle. Add blue shoestring liquorice into the bottle. Top with tonic water. Use the shoestring liquorice as a straw.

Absolut punch bag
  • 1 part Absolut Vodka
  • 1 part Fino Sherry
  • 2 parts Cold Chamomile Tea
  • 1/2 part Freshly Squeezed
  • Lemon Juice
  • 1/2 part Agave Syrup/Honey
  • 1/4 part Triple Sec
  • 1/4 part Tonic Water
  • Edible Blue Flowers

Shake all ingredients and decent into a plastic bag over cubed ice, top with tonic water. Serve with a straw.

Absolut Pistachio Moustachio
  • 2 parts Absolut Vodka
  • 1 part Coffee
  • 1 part Condensed Milk
  • 2 Scoops Pistachio Ice Cream

Shake(very hard) and strain into a paper cup over cubed ice.

Absolut My Jam
  • 2 parts Absolut Vodka
  • 3/4 part Orgeot
  • 1 part Freshly Squeezed Lemon
  • Juice
  • 2 spn Raspberry Jam
  • 1 egg White

Shake all ingredients and pour into a jam jar.