Absolut premiere: Roxanne

We hosted a sparkling premiere for director Paul Frankl’s new cutting-edge film, Roxanne, and it truly was a night to remember.

‘I’m going to take a sip of my Absolut cocktail now…’ said the glamorous Miss Cairo, after taking a seat at sophisticated hotel, The London EDITION.

Though Miss Cairo’s stylish attire suggested she may have been there to party the night away (which is only partly true), the transgender supermodel was at this chic venue to attend Absolut’s premiere of Roxanne – a 15-minute film about a Soho sex worker in which she stars as the main character. 

As part of our ongoing support for the LGBT community, we backed award-winning director, Paul Frankl, in his admirable quest to raise funds for the film on Kickstarter. Having helped him leap over the final hurdle to make this project happen, to us, hosting the premiere was a glittering cherry on top of a towering cake – one that we are immensely proud to have helped create. 

The premiere’s location, just moments away from Soho, couldn’t have been more on point – the district, long famed for its sex industry venues, is the heart of the transgender community and a character in its own right in Roxanne

It was timely, too; the night unfolded against the bustling backdrop of London Pride, whose explosive celebrations following the news of marriage equality in the US permeated the vibrant room. Needless to say, we celebrated accordingly. 

On the night, guests – of which included a suave Frankl, a striking Miss Cairo and her handsome fashion stylist partner, Greg Dennis – entered the hotel’s intimate, underground setting where they enjoyed a screening of the film followed by a panel discussion and, in true Absolut style, plenty of colourful cocktails, before heading to an after-party at VIP hotspot, The Groucho Club.

During the panel, many questions and topics were raised, including the authentic aspect of this film; namely that it breaks transgender taboos and allows viewers to see this marginalised community in a new, refreshing light. 

A far cry from stereotypical trans tales, this is a story about forging friendships, creating a family and building a community – a tale that resonates on a human level with anyone who watches. In short, the story could be about anyone, it just so happens to be about a transgender sex worker named Roxanne. 

We can't wait to see this short film developing into a full-length feature movie…

Watch the film now and read our exclusive interview with director Paul Frankl.

Clockwise from top left: Miss Fit and Daniel Lismore; Miss Cairo; DJ Fat Tony and Mark-Ashley Dupé; Rico Dynan, Rick Bennett-Baggs and DJ Fat Tony; Honey Foxx; Absolut ladies; Carl Illingworth and Eppie; Zebra Katz.